Hello! My Name is Cameron MJ Farrow. I’m a Digital Marketing Specialist.

Learn more about how I can generate digital marketing value as your next digital marketing specialist.

My Digital Marketing Skillset

As a digital marketing specialist, I craft and optimize high-performing Google Ads campaigns tailored to meet business goals and drive ROI. I build campaigns from the ground up using best practices—strategic keyword research, precise ad group structure, negative keyword implementation, and device targeting. My work includes auditing and restructuring underperforming accounts, enhancing ad quality, and improving landing page effectiveness through A/B testing. I translate client insights into custom strategies, aligning messaging with user intent and sales funnel stages. Every decision is data-driven, from analyzing search queries to refining copy, bids, and user experience.

You can read more about my exact process in my written and illustrated guides below!

My Skillset & Services

Comprehensive Digital Marketing Services & Skillset

I have hands-on experience with the core tools of digital advertising and performance tracking—Google Ads, Google Analytics, and Google Tag Manager—which I use together to build and optimize data-driven marketing strategies.

01.

Google Ads

Google Ads allows me to create and manage paid search and display campaigns that directly reach high-intent users. I focus on campaign structure, keyword targeting, ad copy, and conversion tracking to maximize ROI and ensure spend is aligned with business objectives.

02.

Google Analytics

Google Analytics is essential for understanding user behavior and measuring the effectiveness of campaigns. I use it to track KPIs, segment audiences, and identify drop-off points in the user journey, which informs ongoing optimization efforts across channels.

03.

Google Tag Manager

Google Tag Manager enables efficient deployment and management of tracking tags without needing to modify the site’s codebase. I use it to set up conversion tracking, event triggers, and integrate third-party tools—ensuring accurate data collection while maintaining site performance.

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Why Choose Me?

“The one who enjoys the journey will walk further than the destination”

My passion for marketing is deeply rooted in my fascination with psychology and human behavior. I’m drawn to the art and science of persuasion—not to push products, but to connect people with the solutions, services, and experiences they already want or need. For me, marketing is about understanding what motivates people, solving real problems for both buyers and sellers, and creating meaningful connections between businesses and their ideal audiences. I find purpose in helping individuals discover value, make informed decisions, and feel confident about the choices they make. At its best, marketing isn’t just promotion—it’s service.

Psychology

Driven by a deep interest in psychology and human behavior, I approach marketing as a way to understand what truly motivates people and how to communicate with empathy and purpose.

Real People.
Real Value.

Focused on building authentic connections between buyers and sellers by aligning messaging with intent, creating value, and helping people make informed, confident decisions.

Problem Solving

Passionate about connecting individuals with the products, services, or experiences they already want or need—marketing as a tool for solving real problems, not just selling.

Let’s Talk!